Posts by Ekaterina
Monday, December 22nd by Ekaterina

English translation of article published in Chinese newspaper Sing Tao Daily about Susan Sheehan's speech at Hong Kong World SME Expo urging SME leaders to look for business opportunities in current economic crisis.

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Friday, May 21st by Ekaterina

A recent white paper from GlobalSpec (a specialized vertical search, information services and e-publishing company): "Social Media Use in the Industrial Sector."

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Thursday, May 27th by Ekaterina

Focused on the practical application of pollution prevention methods, best practices and technology, the Canadian Pollution Prevention Roundtable is a unique opportunity to stimulate action on pollution prevention and sustainability efforts across Canada.

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Friday, May 28th by Ekaterina

Resources on the entire spectrum of areas you need to cover in order to succeed in B2B email marketing to cold prospects, including growing your own database, obeying the law and planning and budgeting.

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Friday, June 4th by Ekaterina

by William F. Wescott, Ph.D., Managing Director, Cleantech Group LLC:
"Competitiveness + Jobs: The Role of Clean Technology in Near-Term Stimulus and Long-Term Economic Development".

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Friday, June 11th by Ekaterina

Facebook has grown so fast that it needs to be considered as a powerful marketing tool with significant potential for B2B marketers. Here are some simple ‘get started’ tips.

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Monday, June 21st by Ekaterina

Whether your B2B marketing efforts can use more information on B2B social media, content marketing or demographics, your marketing mix can’t afford to go without these five useful infographics.

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Friday, July 9th by Ekaterina

The B2B Web Analytics Survey compiles some 679 responses. The results shed light on what online marketers are measuring, as well as their budgets and staffing for this function.

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Friday, July 16th by Ekaterina

Nowadays b2b marketers realize the  growing importance of b2b social media. It’s a necessary tool for lead  nurturing and demand generation, but many b2b marketers are still not sure  where to begin.

 

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Friday, July 23rd by Ekaterina

It's important at the beginning of each subscriber relationship that marketers are honest and up-front about expectations.

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